About Us

About Sapper Baits

Mission-Ready Lures. Veteran Built. Bass Proven.

At Sapper Baits, we’re more than just another lure company — we’re a veteran-owned brand built on grit, precision, and passion for the water. Founded by a U.S. Army Combat Engineer (“Sapper”), our mission is simple: build soft plastics that blow up the bite and earn a permanent spot in your tackle box.

We design every bait with the same mindset we had in uniform — attention to detail, reliability, and results under pressure. From our lifelike Sapper Stick Baits to our battle-tested Breacher Craws, each lure is field-tested and proven to perform when it counts.

Our color names and designs are inspired by the military spirit — from Black Ops and Freedom Flake to Junebug Recon and Red Zone Craw. Every bait tells a story, connecting service, sacrifice, and the thrill of the chase on the water.

Whether you’re fishing for fun or competition, Sapper Baits delivers tactical-grade lures built to outlast and outfish the rest.

Because for us, it’s not just about catching bass — it’s about honoring the mission, the brotherhood, and the freedom that lets us chase it.


US Veteran-Owned. American Proud. Built for Anglers Who Live to Fish.